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Senior Manager of Public Relations
Job Summary Seeking passionate, experienced PR professional skilled at increasing brand visibility and impressions, improving reputation and distinguishing brands in owned and earned media channels. Must be fanatical about advancing Caliber’s Purpose, Vision and Mission by developing, implementing, measuring and continuously optimizing PR strategies/executions. This role is responsible for establishing positive business-to-business (B2B) and business-to-consumer (B2C) brand perceptions, helping establish Caliber as the category leader and employer of choice, maximizing strategic shared equity partnerships for Caliber and its lines of business, and creating integrated campaigns across PR owned/earned channels (for Collision, Auto Care, Auto Glass and Protech
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