Job Summary: The Frances Xavier Warde School (FXW) is looking for a marketing communications manager who is passionate, proactive, digitally savvy with web experience and content, willing and able to be part of a high-energy, faced-paced, mission-driven team. This position also supports the Children at the Crossroads Foundation (CATC) which is the School’s foundation focused solely on the support of scholarships for students attending FXW. Success in this role means you excel in a collaborative environment and are comfortable bringing together multiple points of view. This position is responsible for increasing the awareness of the FXW and CATC brand while deepening stakeholder engagement with the School. The primary areas of focus will include: oversight of all communication platforms including content, customized messaging for various School functions and events, creation of new and exciting partnership opportunities, and achieving the goals set for the communication and marketing initiatives. This is a great opportunity for an individual interested in using their creativity, communication skills and energy to create and enhance brand awareness for Chicago’s largest Pre-school through Grade 8 Independent School. Division of Job Duties 40% – technical 20% – project management 40% – content writing, editing, implementation Essential Job Duties and Responsibilities - Supports all communication efforts in the day-to-day management and implementation of marketing, public relations, communications, and donor engagement strategies that include email & web content, social media to deliver effective donor, parent, and alumni experiences.
- Oversees all content in day-to-day communication, web and social media content planning, authoring, coordination, reviews, edits and launch of digital campaigns, initiatives, and programs.
- Works in partnership with the Director of Advancement to amplify FXW and CATC efforts donor-funded initiatives and events through digital marketing including city advertising/promotion. In addition, this position works collaboratively with the DOA to plan and implement donor engagement through active email campaigns, social media and print outreach.
- Perform website updates, content management, project management and other digital activities related to the marketing and donor journey strategies.
- Experience with CRM platforms and best practices and tools like Google Analytics, as well as web publishing tools like WordPress.
- Ensures that the School, volunteer partners, and vendors follow the FXW and CATC brand and style guidelines.
- Support web and social analytics for donor reporting and recognition. Knowledge of third-party social publishing tools like Sprout Social.
- Hosts and manages logistics for virtual meetings/events for FXW hosted activities.
- Supports meetings by preparing meeting presentations and visual assets. Coordinates with staff to manage their needs for presentation materials.
Desired Skill Set - Bachelor’s Degree in Marketing, Journalism, Communications, or related degree highly desired. With three to five plus experience managing digital projects (web and social)
- Excellent project management skills and proven ability to deliver results in a fast-paced, deadline-oriented environment.
- Knowledge of content management systems WordPress
- Knowledge of social publishing tools like SproutSocial a plus
- Basic understanding of web, design and image assets – from a variety of image types
- Familiarity with basic video editing programs like WeVideo is a plus
- Excellent copy editing and fact-checking skills
- Excellent analytical skills with experience in turning data into actionable insights and recommendations
- Knowledge of search experience optimization reports, best practices, and tools
- A plus if you have familiarity with:
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- Working in database system similar to Veracross and Google analytics to interpret the data to support digital content discussions with key business partners.
- Versed in techniques and approaches using HTML, CSS design, cross-browser and cross-platform compatibility, responsive design
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