Working with C-Suite and Senior Management to develop and execute a marketing strategy that aligns with the short-, medium- and long-term corporate strategies. Marketing elements to be considered may include but are not necessarily limited to conferences, social web, public relations, internet key word search, newsletter, scientific publications, brochures and more.

• Develop a detailed marketing strategy and tactical plan for execution
• Coordinate and drive content generation
• Manage day-to-day brand and brand strategy from brief to execution
• Manage external agencies, as appropriate, to ensure brand standards are met and work product is developed on time and on budget
• Guardian of marketing content calendar and budget